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Case Study: HVAC Company



Challenge

Residential HVAC company sought explosive growth

Solution

  • Marketing Action Planning Process – Research and Analytics, Creation of Actionable Marketing Plan
  • Management and Implementation of appropriate tactics including:
    • Email programs
    • Digital Ads
    • Social Media Marketing
    • Website Refresh
    • Co-op Ad Management
    • Marketing Metrics and Reporting

Results

Part of the journey with this client has been to increase the sophistication of the marketing programs as the client experienced explosive growth, resulting in:

  • 300% growth in five years of working with MMS
  • Expansion of offerings
  • Geographic target expansion in emerging markets
  • Implementation of new CRM system and improved database usage and communication
case study