Challenge
Award winning design/build construction firm needed to improve positioning and presence in a competitive marketplace
Solution
- Marketing Action Planning Process – Research and Analytics, Creation of Actionable Marketing Plan
- Management and Implementation of appropriate tactics including:
- Email programs
- Positioning and Branding
- Digital & Social Media Marketing
- Creation of website with professional photography
- Creation of printed portfolio
- Marketing Metrics and Reporting
Results
- Doubled qualified website visitors
- Increased qualified website inquiries
- Improved web presence
- Enhanced social media presence
- Leveraged PR opportunities
- Created strong positioning in marketplace with elevated branding and materials
case study